Let’s skip the small talk,
I am actually here in Miami 🌴 — it’s a work trip but I am still Head of HR at Athletes & Assets™ as well.
We want to keep the opportunities we are sharing strictly for our marketplace users, however every once in a while with the founder’s consent, we will feature a company publicly and share why they chose to list on Athletes & Assets™.
Our marketplace is a good indicator of the future. Stick around to the end ⬇️
LINEUP
1. Welcome New Community Members 👥
2. Miami Panel 🌴
3. More Athlete-Backed CPG 🥪
4. Our First Case Study: BiteSight (YC W24)📲
PODCAST
Coming Soon, Thaddeus Young rejoins the Athletes & Assets™ Community!
At first, I was surprised how much weight Thaddeus Young's name holds in the investing world. But then you learn about Reform Ventures and his process, and it starts to make a lot of sense.
Thad rejoins the show as a guest co-host in our upcoming episode. We cover venture topics, companies Thad's hit and missed out on, the NBA's 2nd apron, and I pitch Thad to invest in Athletes & Assets™ on camera 👀
Subscribe here so you don’t miss anything!
ICYMI, Las Vegas Raiders Linebacker Jaylon Smith joins the Athletes & Assets™ Community!
MIAMI
It was great speaking at the MLC conference…
You can assume what I was chirping about, but I think it’s more interesting to mention the audience reaction. The audience was a lot of former athletes who came and asked great questions on how they can make an advisory impact on certain startups.
We try to educate through our show, but in person moments like these are super fulfilling and I think the crowd enjoyed it.
Shoutout to Nate Thompson, MLC Connect and HTX Sports Tech for the work they do.
Kudos to Brandon Johnson and Andrew Van Nest for being great stage partners.
JAMS PROTEIN PB&J
Athlete-CPG Pipeline Continues With Jams
Jams, a brand that’s reimagining the frozen PB&J with better-for-you ingredients, officially launched and announced its nationwide rollout at Walmart.
Founded by Connor Blakley and Josh Franko, each Jams sandwich contains 10g of protein and no seed oils, high-fructose corn syrup, or dyes.
Jams is backed by Micah Parsons, Alex Morgan, CJ Stroud, The LaBrant Fam, and Poppi co-founders Allison & Stephen Ellsworth.
Help companies grow faster, athletes earn equity. Hmm. What a concept.
CASE STUDY
BiteSight is the food delivery app that has taken the internet by storm. A hybrid of Tik-Tok and DoorDash, BiteSight has gone from 0 to 100k+ downloads in 2 months, and is lingering at the top of the app store in the Food and Beverage category.
Lucious is currently raising his next round of capital, but is well funded and has a very impressive list of investors. Lucious does NOT need to use Athletes & Assets™.
And yet, he’s listed his company, because he understands the value of our community of athletes, athlete family offices, athlete-backed venture firms, marketing agents, and what they bring to the cap table.
This is one of many such cases of the live deals listed on our platform.
We are not a Venture Capital firm, we do not “compete” on deal flow, we collaborate. We share top opportunities early because entrepreneurs, like Lucious, deserve a chance to accelerate the growth of their companies with the help of influential people in sports.
Have at it and please be mindful of the founders’ time and energy.
Private Platform Readers Beyond This Point
For Select Athletes, Agents, and Private Investors.
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